ZIWI

Your pet is a carnivore

Which means ZIWI® recipes are perfectly crafted for your furry friend. Cats and dogs thrive on a whole prey, carnivorous diet, consuming whole animals to get their nutritional needs.

That’s why our PeakPrey® recipes are crafted to be biologically appropriate. They contain unmatched, authentic inclusions and variety of highly digestible meat, organs, fish, green mussels, and bone.

The benefits of a carnivorous diet

The benefits of a carnivorous diet

Increased energy and vitality

Our nutrient-dense PeakPrey® recipes are packed with plenty of energy for a longer life of playtime with you.

Improved gut health and digestion

A carnivorous diet with low carbs and no added fillers supports healthy gut flora and acidity for digestive health.

Healthier teeth and gums

Feeding your cat or dog a natural, carnivorous diet - along with natural chews and treats - helps support good oral health.

Improved heart and cognitive health

Our recipes contain amino acids like taurine, which support your pet’s heart and cognitive health.

Looking for kitten, puppy, or senior food?

Cats and dogs are carnivores, regardless of their life stage. So, ZIWI® doesn’t have specific puppy or senior food – our recipes are crafted for young puppies and kittens to senior animals, and every stage in between.

Z-BOOST® Superfoods

It’s the ultimate nutritional boost! A blend of cold-washed green tripe or poultry heart, whole New Zealand green mussels and organic kelp. Together they’re a source of vitamins, minerals, and antioxidants to support brain, as well as skin and coat health.

  • Cold-washed Green Tripe

    A highly palatable natural source of probiotics and fatty acids, this superfood helps with sensitive stomachs, and supports healthy digestion. Perfect for picky pets!

  • New Zealand Green Mussels

    These are high in Omega-3 fatty acids for skin and coat health.

  • Organic Kelp

    A source of trace vitamins and minerals your pet’s body can’t produce naturally. For instance, iodine, which regulates the thyroid hormone.

From our innovative Air-Dried Technology to what we believe in, learn more about what ZIWI® stands for

From our innovative Air-Dried Technology to what we believe in, learn more about what ZIWI® stands for

World leaders in pet food technology and nutrition

Learn more about how we made pet food better.

Learn more

Our story and ethics

How a company from New Zealand is helping pets around the world live their best ZIWI® life.

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Our farms and farmers

Discover New Zealand, where our animals are ethically raised, our fish are sustainably caught, and meet the passionate people behind it all.

Learn more

There’s a ZIWI® product for every pet

Variety is the spice of life, even for cats and dogs. That’s why we use a variety of innovations and technologies to create a ZIWI® product for everyone.

Slowly and gently air-dried food

  • Nutritious and convenient – just scoop and serve
  • Z-TWINTECH® air-drying technology gently dries the food, protecting the nutritional integrity of our New Zealand ingredients and nutrients

Slowly and gently air-dried food

  • Nutritious and convenient – just scoop and serve
  • Z-TWINTECH® air-drying technology gently dries the food, protecting the nutritional integrity of our New Zealand ingredients and nutrients

Gently processed canned food 

  • A chunky, pâté-style texture, rich in moisture with high variety and inclusions of meat, organs, seafood, and bone 
  • No high glycaemic ingredients or artificial binders 

Gently processed canned food 

  • A chunky, pâté-style texture, rich in moisture with high variety and
    inclusions of meat, organs, seafood, and bone 
  • No high glycaemic ingredients
    or artificial binders